Few Actually Do

You can already see that when you compare 9 or nine. It’s even more striking if you put 798 or seven hundred ninety-eight side by side.

Because texts have to be increasingly shorter and more concise, you immediately make the first profit here. That gain is even greater when you are dealing with a text where you have a limited number of characters at your disposal. Think of texts for print ads, social media and subject lines for emails.

It Because It Is

It cannot be said often enough, when Taiwan Phone Number writing texts, never forget that clarity is the best gift you can give your reader. I could substantiate this point with all the theory. Still, I believe showing a few examples works 10 times better. Take a look at the examples below. What do you think works better?

  • You win a cash prize OR You win € 2,500.00?
  • A truck driver drives a lot of kilometers every year
    OR A truck driver drives about 200,000 kilometers every year?
  • You receive a competitive monthly salary OR You receive a gross monthly salary of € 4,431.00?

Taiwan Phone Number

A Considerable Investment of Time

You also provide clarity to readers by using numbers wisely. What do I mean by this? It is recommended that you as the writer of the text do the math. That saves the lazy brain of your reader effort and increases your chance of conversion. What looks easier to process? Some examples:

  • 40% of people OR 40 of 100 people
  • 12.5% ​​of cases OR 1 in 8 cases
  • 25% discount OR from 200 euros, for 150 euros

Last but not least , sometimes a picture says more than 1,000 words. Or in this case: sometimes graphs, charts and tables say more than 1,000 numbers. In some cases, the brain may find it difficult to properly interpret numbers. The meaning of numbers can also differ per situation. By displaying numbers visually, you make it easier for the brain to draw conclusions.

The number 7 triggers a positive emotion in many people. For many, 7 is a lucky number. Perhaps because it is immediately recognized by many people as a biblical, sacred number that symbolizes completeness. In Hindu tradition, the sun has 7 rays and in Islam, the number 7 symbolizes perfection. Furthermore, you come across the number in many places: there are 7 days in a week, the rainbow has 7 colors and Rome is built on 7 hills. Then there is, for example, the seventh heaven and there are the 7 continents.


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